JioHotstar Enters Middle East and North Africa Through STARZPLAY Partnership

JioHotstar has expanded its international presence by entering the Middle East and North Africa (MENA) region through an exclusive partnership with STARZPLAY. The platform will be available as a dedicated streaming destination on the STARZPLAY app and website, following its previous launches in the UK, Canada, and Singapore.

The partnership combines JioHotstar’s content library with STARZPLAY’s regional reach. Viewers can access new JioHotstar Originals alongside their India releases, with audio tracks available in up to 10 languages. The offering also features television content from JioStar TV channels, films, and reality franchises, including the upcoming season of Koffee with Karan and the ongoing season of Bigg Boss across six languages. A substantial Malayalam catalogue is also included to serve the region's Malayali audience.

JioHotstar is available through STARZPLAY’s PLUS plan at AED 34.99 per month. Additionally, the MAX plan is priced at AED 49.99 per month and combines the complete JioHotstar entertainment offering with STARZPLAY’s sports portfolio, including cricket and major sporting events.

Amit Malhotra, Head of International Business at JioStar, commented on the expansion, noting the strong early response to JioHotstar in the UK, Canada, and Singapore, and identifying MENA as a crucial next market due to its large South Asian diaspora community.

Maaz Sheikh, CEO of STARZPLAY, stated that bringing JioHotstar to the platform is a strategic investment that combines Indian storytelling with regional audience understanding, extending STARZPLAY's relationship with South Asian audiences beyond cricket.

To mark the launch, the Burj Khalifa was illuminated with a display celebrating the arrival of JioHotstar and STARZPLAY in the region. JioHotstar's international presence now spans Europe, North America, Asia, and the Middle East.